Grow your studio like a business.

We’re Artur Sveshnikov and Svitlana Gliebova — a husband-and-wife team building a business and a life together. We came from Ukraine in 2008 and have been with the Fred Astaire franchise ever since. Today we live in New York with our two daughters and run two very successful Fred Astaire dance studios in Manhattan — with a third on the way.

Business of Ballroom is where we share the real numbers and the real systems — pricing, follow-up, retention math — so you don’t have to learn it the expensive way. Practical strategies. No theory. Just what works on an actual studio floor.

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